When Jignesh joined Airpay to lead the VYAAPAAR division, there was no division. No team, no product, no infrastructure. He built it all from the ground up.
The first task: architect a PAN-India distribution strategy. He divided India into 10 operational zones — each with dedicated Zonal Heads, Cluster Heads, ASMs, TSMs, and field executives — creating a replicable, scalable structure for rapid national rollout.
“Building from zero teaches you one thing: systems matter more than hustle. The right architecture at the start saves everything at scale.”
Within 90 days, the full portal was live with complete API integrations across 24+ products including DMT, Recharge, BBPS, AEPS, Insurance, and more. Break-even was achieved within 18 months — ahead of every projection.
The result: 5,000+ distributor channels and 5,00,000+ VYAPAARI merchants — each with an efficient health index and profitability matrix tracked in real time.